Manager, Paid Social Media
Company: Rise
Location: Chicago
Posted on: May 13, 2025
Job Description:
The Manager, Paid Social Media will be responsible for various
social marketing activities, including strategic campaign
development, optimization, and performance analysis for our clients
that drive consumer engagement. The Manager, Paid Social Media -
will have superior analytical, organizational and time management
skills as they will be expected to be able to work on multiple
projects at the same time. They must display a service-oriented,
positive attitude for clients and colleagues, coupled with an
appreciation of business realities. -
This position will develop winning social media strategies that
activate consumers and encourage repeated site visits utilizing
current and emerging social media practices. Additionally, this
role will be involved with other Rise channel teams when required.
-
KEY RESPONSIBILITIES -
- Overall control of workflow and assigned responsibilities
within their pod. They will oversee the progress of all projects
and provide assistance, where necessary, to assure timely
completion of projects -
- Ensure that projects are produced completely, correctly,
efficiently and is presentable. -
- Setting strategic principles and roadmaps for client social
initiatives, based on objectives -
- Developing action plans for achieving and measuring social
campaign success, including determining key metrics, processes for
measurement, and optimization -
- Working with Account Management, Digital Strategy, and outside
Ad Agencies to ensure campaigns complement all client marketing
activity -
- Keeping clients and agency counterparts informed on latest
developments in the social industry -
- This individual will be responsible for helping to grow the
agency social business through new business wins and organic client
growth -
- Involved in client education of paid social, and will be
responsible for developing intellectual capital, including best
practices, case studies, and official agency points-of-view
-
- Responsible for managing a team of employees with one to two
years of experience helping to support their professional growth
-
- Allocating assignments to leverage each person's individual
skills, as well as motivating their interests and keeping them
challenged -
- Encouraging thorough evaluation of social marketing strategies,
finding opportunity for competitive advantage -
- Providing ongoing feedback and conducting employee evaluations
-
- Develop their careers within Rise, providing ongoing feedback
and conducting weekly in-person meetings -
- This person will also be responsible for recruiting and
retaining top paid social marketing talent, growing the team to
deliver on client and agency goals -
JOB REQUIREMENTS - -
Education: Bachelor's degree from a four-year college or university
-
Experience: - -
- 3+ years of paid social experience -
- Must have experience using social marketing platforms, bidding
technology, and/or publisher side self-serve platforms -
Knowledge, Skills & Abilities: - -
- Demonstrated leadership and management skills -
- Excellent verbal and written skills -
- Experience with Meta-required and TikTok, Pinterest, Snapchat
are preferred -
- Established and professional communication, presentation and
influencing skills -
- Google Documents/Microsoft Office (Excel, Word, PowerPoint)
-
- Demonstrated business acumen and a track record of success in
the media/marketing services profession -
- Solid interpersonal and teamwork abilities -
- Ability to lead new business development process, demonstrated
ability to win new clients -
- Ability to build and strengthen client relationships -
- Understands financial implications of strategic recommendations
and the effect on the company (edited) -
Employees can be expected to be paid an annualized salary range of
$76,000.00-$95,000.00, based on variations in knowledge, skills,
experience and market conditions. -
Keywords: Rise, Racine , Manager, Paid Social Media, Advertising , Chicago, Wisconsin
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